Treasures by Jahara

A complete new table service for 2022. Created for Vista Alegre by Brazilian designer Brunno Jahara, author of Transatlântica, brings sophistication and modernity along with a dash of surprise. Inspired by a selection of banknotes and stamps from all over the world, the author chose motifs, colors and graphics that, by harmonizing with the porcelain, amplify its richness.

Combined dynamically, the natural or geometric motifs and the various shades of blue, green and natural nudes avoid any repetition. Treasures skillfully blends classical delicacy, evident in the floral motifs, and a distinct avant-garde profile, revealed by the twist of contemporary graphics. A collection that is a real treasure trove.

Latest Launches

We hope to find you well and wish you continued safety and perseverance. So that we can be together again with the same joy. Because we lack the warmth of being present and sharing the love for what we do. It is with you that we have
been growing, founded on friendship and trust, and it is with you that we want to continue this path into the future.
A future that will once again include the visits and conversations that have contributed so much to cementing our relationship. But even physically distant, Vista Alegre has always been and will always be here for you. We continue, with the same commitment, to create pieces of incomparable beauty.

To surprise you and to make our customers’ lives more beautiful and happier. Finding ways to overcome difficulties and protecting everyone involved in the materialization of the ideas we envision. From those who transport the raw materials we use to, those who guarantee daily production, from those who design the pieces to the team that proudly builds the bridge to you. We will overcome this obstacle together, and together we will celebrate all the good things that life brings us.

Protect yourself and set your sights on a future of great promise and joy. Always with us!

NEW for 2020

Vista Alegre expands its collections into new areas, reinforcing its links to design, art and culture, and continuing its involvement in social responsibility projects.

Launched in partnership with Brazilian NGO Ecoarts Amazônia, the popular Amazōnia collection continues to grow. The three new decorative pieces, the joint work of the painters of Vista Alegre’s Manufacturing team, and the women of the Kayapo tribe continue drawing attention to the cultural, social and environmental heritage of the world’s largest rainforest, with part of the collection’s revenue reverting to the reforestation of the Mato Grosso area, where Ecoarts operates.

Vista Alegre also marks its entry into the Home Decor segment with the Duality and Ivory collections, which transcend the concepts of tableware and gifts and fit directly into the sophisticated universe of home decor. A logical and desirable complement to the brand’s offer. As regards collaborations with renowned artists, Marcel Wanders offers a new variation of his Blue Ming collection, while Vortex by Ross Lovegrove represents a genuine challenge to porcelain production. Two Vista Alegre projects that reveal its proximity to the best in contemporary design.

2020 will also be marked by the partnership with the global fashion icon, Claudia Schiffer. Three new pieces make up the celebrated Única collection and build a bridge between the worlds of fashion and interior design.

Once again, Vista Alegre challenges its creative capacity and the elevated diligence it presents on everything it designs, idealizes and produces. Always working with the most experienced people. And all with the sole objective of creating pieces whose beauty and sophistication will surprise its admirers.

New Flyer 2020VA - Folheto Novidades 2019 cover_Page_2

Download – New Collections 2020

NEW for 2019

Vista Alegre continues to showcase its creative drive and capacity to innovate Through surprising collections, new partnerships and unique projects, which include, in 2019, an important component of social responsibility.

New collections, new partnerships and the continuation of popular lines, always characterized by their originality and ability to surprise, stand out in Vista Alegre’s new releases for 2019. After winning 43 international prizes between 2017 and 2018, the brand will continue to meet the highest expectations of both the general public and specialists, affirming its indisputable position as a worldwide reference in design.

Among the various highlights are the new lamp models, designed by Ross Lovegrove, Jo Sampson and VA Studio. The surprising Unica collection unveils new pieces and, in collaboration with Christian Lacroix Maison, Vista Alegre has developed Herbariae, which reflects the renewed vigour of the partnership between the two brands. Through a partnership with the prestigious brand Boca do Lobo, Vista Alegre also enters the exclusive furniture segment with the Once Upon a Time…cabinet, a numbered piece, limited to eight examples.

This is also a very important year for Vista Alegre in the area of social responsibility, thanks to a partnership with Ecoarts Amazônia, a Brazilian NGO that operates in the state of Mato Grosso. For each piece of the Amazōnia collection sold, a tree will be planted as part of a community and environmental project. Also in this area, the Endangered series was developed in partnership with institutions for the protection of endangered species, showing the brand’s commitment to preserving biodiversity.

VA - Folheto Novidades 2019 cover_Page_1VA - Folheto Novidades 2019 cover_Page_2

Download – New Collections 2019

NEW for 2018

The innovative design, the sophistication of materials and the high quality hand craftsmanship of the new Vista Alegre products will amaze you.

In a year Vista Alegre was honored with 17 international design awards, by such prestigious organizations as the Red Dot Design Award, the German Design Awards, awarded by the German Design Council and, for the first time, the Icon Awards, the brand continued to assert its position at the forefront of porcelain and crystal manufacture. This recognition parallels the international projection of the brand, which is present in an ever-increasing number of markets and consistently engages in collaborations with renowned creators. Among these, Jaime Hayon, Marcel Wanders and Christian Lacroix Maison are just a few examples.

One of the great surprises for the year 2018 is the collection of contemporary
lamps developed in partnership with English designer Ross Lovegrove, another global reference to associate with Vista Alegre. This partnership aims to explore the translucency and textures of porcelain, enhancing both brightness and aesthetics in modern interior decoration. Simultaneously, the brand created two new lamps in more classic lines, and will relaunch its emblematic Coluna lamp. The collaboration with designers Mendel Heit and Pablo Andujar also resulted in innovative lighting proposals.

New Collections 2018_EN-FR_Page_1New Collections 2018_EN-FR_Page_2

Download – New Collections 2018

Christian Lacroix Primavera

Christian Lacroix SS2018_Primavera par Philippe Garcia - Visuel principal paysageNew for 2018 the Primavera collection, an ode to the sweet spring season, Christian Lacroix Maison and Vista Alegre are joining forces again to create these exceptional decorative and sculptural pieces. The House takes us into a garden overflowing with ornate foliage and filled with joyful birdsong symphonies. Each piece is adorned with golden notes and outlines of platinum and gold, the signature of Christian Lacroix Maison porcelain.